Oh. My. Goodness.
We would go from "Indiana Jones" to ... what... "London Bridge" ?!!
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Indiana Jones 5 officially announced
- Thread starter ghostryder
- Start date
Oh. My. Goodness.
We would go from "Indiana Jones" to ... what... "London Bridge" ?!!
As funny and horrible as it is, theaters make the MAJORITY of their revenue from concession sales, not from ticket sales. So encouraging someone to have a "date night" and grab lunch or dinner a Applebee's and THEN go to see the film later that evening just ruins the popcorn and cola profits for the theaters. Not that I am excusing the $10 popcorn or $6 Cokes or $5 M&Ms or $9 nachos, BTW.
Cephus
Master Member
Almost everything they've done has been a disastrous failure. Just looking at 2022 releases, to get past the pandemic, and only counting things that were released in theaters, they have underperformed in nearly every single case.
Turning Red - Probably not fair since it was only released overseas in theaters, but it only brought in $10,872,141 on a $175 million production budget. They didn't release figures for the Disney+ release.
Lightyear - Vastly underperformed, bringing in only $218 million on a $200 million production budget. I don't know what the marketing was, but it lost probably close to $200 million. That's a failure.
Doctor Strange and the Multiverse of Madness - It made money but vastly underperformed box office expectations.
Thor: Love and Thunder - Made $760,928,081 on a production budget of $250 million, but that still doesn't include extensive reshoot costs or marketing. If we estimate another $200 million for reshoots and marketing, which is pretty average these days, it lost money. It also vastly underperformed expectations.
Wakanda Forever: Pretty much the same story. We know it cost $250 million to make, but if we assume similar numbers for reshoots and marketing (new numbers for Little Mermaid show $200 million there), then it barely made any money with a worldwide box office of $853,985,546. It also underperformed.
Let's throw in the Bob's Burgers Movie from Fox, which, with an estimated budget of $30 million, it lost money because it only brought in $31 million at the box office.
The only undeniable winner Disney had in 2022 was Avatar 2, which vastly overperformed box office expectations and made a solid profit.
2023 isn't looking any better. I can't imagine seeing Disney as anything but a complete failure, can you?
Cephus
Master Member
That's positively criminal though. It used to be that studios and theaters would get a 50/50 split. Now, a lot of times, the studios have been demanding 80-100% of the take for the first week, knowing that modern movies often have no legs past that. It is not at all uncommon, especially for Disney movies recently, to see them fall off 70+% in the second week.
It's no wonder theaters are hurting.
CopperRevan
Master Member
That's my point though...the whole thing is counterintuitive...So the poor movie theaters get to suffer because of Indy 5 and Applebees..lol..then Disney will blame it all on the negative fans and their marketing department for coming up with such a stupid promotion. The next one will be...Buy a ticket to see Indy 5 and get free concessions at your nearest Goodwill. Makes about the same sense.
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VanPersie
Well-Known Member
How much of the costs of each of those was money paid into subsiduaries of theirs?
Cephus
Master Member
That actually happens quite a bit. Disney was trying to play games when they were counting how much one division was paying another to put Little Mermaid on Disney+. It matters for tax purposes. It ought to mean nothing for actual calculations of profit.
Never ascribe to malice that which is adequately explained by incompetence.
The free ticket offer isn’t anything new with Indiana Jones. For Kingdom of the Crystal Skull, if you bought certain Dr. Pepper items, you received a free ticket.
HMSwolfe
Master Member
I mean, it did, and people did, but the target back then was George Lucas, who had already become a persona non grata with the prequels and was quickly (and maybe rightfully, in part) blamed for Crystal Skull. But the “woke/culture wars” crap that everyone loves peddling wasn’t a thing.but the "youtube discourse" didnt exist in 2008, so people can make fun of it now and blame KK somehow.
I hate it here.
Also, still sick today. Thinking I might have the flu or something, which means I’ll also probably be cancelling tonight’s ticket as well.
Ultimately it's the studio who is responsible for a movie's success or failure. This constant blame shifting towards the audience is one of the major differences between the poor reception of films of the past and the films of today. Back in the day if a movie tanked, the studio shifted to try and learn from their mistakes and fans would move on with their lives. Today if things go south, the directors/ actors take to social media and blame "toxic" fans, effectively losing any sense of professionalism or credibility when the reality is that they did a bad job telling their story.
Blame it on social media. Blame it on YouTube content creators. Blame it on "toxic" fans. "Woke culture." Russian bots. Sexists. Mysogonists, Racists, Homophobes, Transphobes. You name it, they'll find fault with anyone other than themselves in order to deflect any type of criticism, even if that criticism is completely logical or legitimate. It's the lack of accountability and the constant projection of the studio's failures to connect with their audience that is to blame. STOP BLAMING THE AUDIENCE. That goes for studios and likewise the fans. If you don't like what these studios produce, stop watching and stop paying for it. Vote with your wallet. Have enough integrity to live out your convictions.
This is why movies aren't fun anymore. This is why fans who have followed certain franchises their entire adult lives are fed up with the mediocre crap being pumped out of Hollywood. This is why the constant politicization of mainstream films (right leaning or left leaning) needs to die a horrible death. Studios need to tell stories that have universal appeal and start remembering the things that unite us. Not divide us. If the movie is part of a larger franchise, remember to stop making it about one director or writer's ego and that their efforts are to serve the story, not have the story/ audience serve them.
Rant over.
Blame it on social media. Blame it on YouTube content creators. Blame it on "toxic" fans. "Woke culture." Russian bots. Sexists. Mysogonists, Racists, Homophobes, Transphobes. You name it, they'll find fault with anyone other than themselves in order to deflect any type of criticism, even if that criticism is completely logical or legitimate. It's the lack of accountability and the constant projection of the studio's failures to connect with their audience that is to blame. STOP BLAMING THE AUDIENCE. That goes for studios and likewise the fans. If you don't like what these studios produce, stop watching and stop paying for it. Vote with your wallet. Have enough integrity to live out your convictions.
This is why movies aren't fun anymore. This is why fans who have followed certain franchises their entire adult lives are fed up with the mediocre crap being pumped out of Hollywood. This is why the constant politicization of mainstream films (right leaning or left leaning) needs to die a horrible death. Studios need to tell stories that have universal appeal and start remembering the things that unite us. Not divide us. If the movie is part of a larger franchise, remember to stop making it about one director or writer's ego and that their efforts are to serve the story, not have the story/ audience serve them.
Rant over.
Spot-on.
It's gotten to the point where even the slightest discomfort causes everyone to bristle. Tit for tat. This is the environment that these films have created and the ensuing behavior that's come from the studio as well as audience in response. Sure there always has been, and sadly always will be a few rotten eggs in the bunch, but movies weren't so divisive years ago. To me that speaks of a culture shift. Not just in popular culture, but culture in the way we dismiss one another so easily. It's a real shame that we've all become so abrasive towards one another and I firmly hold myself to account because I know I'm not exempt from that blame.
The downfall of these franchises will be a bitter lesson. We need to make sure this never happens again by knowing how and why it happened, how to conduct ourselves, and what to be vigilant against.
VanPersie
Well-Known Member
Was it the films that did it, or society itself that started down that path, which caused companies to follow along?
To me, the answer is that it was and is society, with the film studios just reflecting it back at all of us.
A bit of both. Society is devolving in many ways and I have further thoughts on this but in the interest of not getting banned, I'll digress.
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