This is kind of where I was going, why do you watch it then? Maybe some people just cant get immersed in a show, while I did think Felix's motivations and stuff are kind of stupid, you have to relate to the guy. The is some lowly worker, who by creating the bird, obviously wants to be a programmer, respects the technology, and hopes he can be something more than what he is. The parallel goes with Maeve perfectly. Yeah, are his actions what you would do? Of course not. But in the universe of the show, it makes sense. Yes I wanted to reach through the screen and strangle him when he didnt wipe her memory, but he wants to see how far she can go. Creative minds are always curious. The writing is awesome. So what if he cauterized the wound? Its not like his jugular was exposed, it was a flesh wound on the throat. I was hoping the dude was going to die because he is such an insufferable a-hole.
You also have to understand, if everyone did what you would do, would people want to watch that show? Hell no. No offense, but cmon. Our lives, for the most part, are mundane, and rational thinking is boring. We wouldnt have anything to watch if there werent any idiots doing stupid things.