Re: Disney/Marvel removing itself from Netflix : future of Netflix Original’s Marvel
There's a critical mass that the streaming market will support. Too many of those, and you'll end up with people just going back to cable due to the fracturing.
What I think will help the streaming services, though, is if they offer themselves like a la carte cable channels to other service providers. Amazon already does this. You can get several of the premium channels (e.g., Showtime, Cinemax, Starz) for $9.99/month with a Prime subscription, and HBO for $15/month. But it's all still run through your Amazon Prime account, so you still only need one front end.
Ultimately, I think that's the only way for platforms like Amazon and Netflix to really survive if everyone starts gating their content behind additional costs. Plus, it's stupid to invest in a true standalone streaming service, unless you're planning on monetizing a ton of other stuff within the service itself (e.g., selling people things beyond just the subscription). I love Disney's Marvel shows, and the Star Wars stuff, but I don't know that I'd subscribe to a Disney channel just for those.
I guess we'll see how this all plays out.
