Toys 'Я' Us (feature film)

This is interesting, in Branded Content terms. Just about every kid, excluding the recent years, has a pretty visceral connection to Toys R Us, so there's an audience. Now if they really want to dive deep, they need to pitch a Service Merchandise movie, you could really build the drama waiting for your items to come out from the back on that conveyor belt..
 
im waiting for 7eleven: The Movie and Radio Shack Lives. They can just slap it all together with the kitchen sink and call it Ready Player 2
 
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