I would not consider this desperate at all. A lot of vintage releases have happened such as Nintendo and PlayStation consoles and games have been recently re-released for the newer generation.This reeks of desperation to me. Remaking 'vintage' isn't why they're high valued.... Just wow.
But yay, more pandering. What Star Wars continues to do best.
This re release is an opportunity for collectors to obtain essentially may be out of their grasp due to availability and cost.
We are all fans and collectors and deserve a chance to collect something we love and this is their chance!