I dunno as I've said I think the film will do wonderful for about the first week when the soccer mommies and their little princesses go because it's a Feiggy film and all those amazing lady comedians are in it and then....it'll die and be deader then the ghosts they bust.
I'll be amazed if it breaks even,personally.
Mind it doesn't look bad,just very forgettable,like something I'd watch and in six months if you asked me about it I'd have to go watch it again because I'd forgotten everything about it.
I think it'll do better than that, but I don't think it'll be the film that launches a major franchise for Sony. It'll get a sequel, maybe two, might sell a couple of toys, but in the end, it'll be forgotten because, once you strip out the Ghostbusters aspect, it's the same as basically every other comedy out there, just with women in it. And that's all fine and dandy. Nothing wrong with that, but the assumption that this becomes some tentpole franchise? Please. Not gonna happen.
Now, I don't think that doing this with men would have changed that, either. I don't think Ghostbusters was ever going to be or was ever meant to be a tentpole franchise, but from Amy Pascal's emails, it sure looks like
she thought it
could be. Although, maybe that was just sunshine-speak on her part, which is part of the job in Hollywood in getting films greenlit.
Anyway, I think it'll have a very solid opening weekend, middling performance week 2, and then will steadily fall off the charts. It'll make money domestically, probably won't be a huge hit internationally, and it'll be greenlit for one, maybe two sequels, after which they'll reboot it every 5-15 years or so.