Egon Spengler
Master Member
LOL What's funny is someone actually thought that would be and is funny. Ugh.
LOL What's funny is someone actually thought that would be and is funny. Ugh.
especially her odd little scribbles for stories that her parents actually ENCOURAGED her to continue as a kid. that was a little weird.
also . fond on my news feed this morning. apparently they are out there.
https://scontent.fewr1-1.fna.fbcdn....=f75544e5eccc4c0ee0ea677de4ab7041&oe=57FF714E
But, again, it won't matter. It will take, essentially, feminist voices out there to come out and say "So, it's great that Hollywood greenlit this film and gave these four funny women a chance to be the stars. But...they really could've used better material. This just ain't funny" for the "It's not funny" line to take hold.
Those posters have been around for a while. Way before the GB16 marketing kicked off. I considered getting a few for my office when they first hit. Some random chain restaurant that plasters pop culture ephemera on the walls slapped them up in a female restroom.That's what I'm saying. They AREN'T part of the new campaign at all. Just people looking for stuff to bash. QMX may just be cashing in on Ghostbusters hype or maybe those have been around for awhile.
@karmajay, it makes no sense, as they are using imagery from the 1984 movie, rather than the 2016 movie. If it were a sequel, the nostalgia thing would make more sense -- right along with the rerelease of the original film right before the new one.
That said, I want those posters.
--Jonah
and even if it was just someone who put up fan posters in a bathroom for some odd reason, most people would think 'it's advertising for the new movie and they are trying to trick people into what it is'.
A similar local chain restaurant hung up a cool Darth Vader poster a few months before TFA opened. I was never once confused thinking it was marketing the new movie.I dunno. I think it's a fair thing to think. Or at least to be confused by.
A similar local chain restaurant hung up a cool Darth Vader poster a few months before TFA opened. I was never once confused thinking it was marketing the new movie.
It's a bit of an odd thing to complain about.
...and with that, you've probably put more thought into it than the low-level Red Robin employee that I'm guessing hung the posters on a slow evening without a second thought.There's a difference between actually complaining about it, and observing that it's a weird move if it's intended as a marketing effort.
As for the Darth Vader poster, that's completely different. Star Wars has been a far more omnipresent brand in popular culture, and at least since the mid 90s or so, Darth Vader has been possibly THE most prominent face of it.
I can see cashing in on the current raised awareness of the franchise as a goal. I can also see the potential for confusion at seeing a lot of "old school" Ghostbusters stuff pop up, and an assumption that it's some attempt to transfer the popularity of the brand from the old edition to the new one. Is it necessarily something I'd think right off the bat? No, not necessarily. But when, as part of the marketing effort, they're re-releasing Hi-C Ecto Cooler, I think it's at least plausible that the marketing team would have also released all manner of random "old school" stuff to promote the new film.
In a way, it makes sense. As I said, you raise awareness of the brand itself, but you do so with the positive associations that people already have with the original material. That way, when they see ANYTHING they might be positively inclined towards, they transfer their enjoyment of the original material onto the new stuff and assume the new stuff will let them feel the same way.
Is that something worth complaining about? In my opinion, yes, but not necessarily in any sense that's specific to Ghostbusters itself. Rather, I would voice my general complaint at the entire reboot/remake culture which seems to be mostly about capitalizing on people's familiarity with and goodwill towards established brands, while providing only the thinnest veneer of content as far as what made those older brands popular.
It's selling New Coke in Coke Classic cans.
...and with that, you've probably put more thought into it than the low-level Red Robin employee that I'm guessing hung the posters on a slow evening without a second thought.
Like I said earlier, these posters were out long before the reboot was a thing. Throwback posters in general aren't new. I don't see how throwback posters are desperate or worth complaining about at all. There's a market for them. When there's not a market for them, then companies won't license and produce them.
Aside from being licensed by Sony and featuring the logo, the reboot has absolutely nothing to do with these posters. Sony didn't hang them in the restroom hallway of a Red Robin. Paul Feig didn't hang them there. Had Sony paid to have the posters hung in Red Robin, it more than likely would have been marketing collateral from the reboot-- not a fun throwback poster.
Maybe I'm just not seeing it.