Re: The Interview
So, I guess not a PR stunt, then...
Anyway, it makes sense. I mean, Sony wouldn't want to be associated with saying "Screw it! We're going forward" and then headlines scream about "Bloody Christmas" as this or that theater has a bomb go off. While people would certainly blame whoever claimed responsibility, I expect that Sony would still take a massive hit for it.
Also, with the theaters bailing, this may be a kind of CYA move in that they can at least look like they aren't being told to sod off by theaters that are supposed to be loyal customers, which might be more damaging to the company's value.